The Luxury of Going Slow: Anantara Launches New Travel Campaign Spotlighting All - Time Greatest Travel Experiences Around the World

Bangkok, Thailand, 20 September 2022: With a growing appetite among holidaymakers to travel with more meaning, rather than simply satisfying their creature comfort needs, Anantara Hotels, Resorts & Spas has launched a new travel campaign inviting travellers to live out their bucket list dreams in a more purposeful way.

To coincide with the World Tourism Day celebrated on September 27th, the Enchanting Encounters campaign, which includes a collection of once-in-a-lifetime travel experiences offered by Anantara properties worldwide, kicks off with a retro-style, slow travel adventure on board Vietnam’s The Vietage railway carriage.

Connecting Anantara Hoi An Resort and Anantara Quy Nhon Resort in Central Vietnam, The Vietage is a luxurious carriage designed to offer the country’s most exclusive railway experience. The journey itself is inspired by the beauty of Vietnam and taps into renewed popularity of a classic railroad experience as travellers are rediscovering the mystique and romance of trains.

Mixing history with nature, beauty with luxury, and excitement with serenity, The Vietage evokes the past yet holds a contemporary appeal. The six-hour journey that links historic Hoi An to the shimmering coastline of Quy Nhon includes an unhurried gourmet meal served as guests gaze out of the window soaking up bucolic countryside vistas, as well as mini spa treatments and craft cocktails.

With only 12 seats, The Vietage’s six spacious booths are beautifully designed for maximum privacy as well as featuring a fully stocked sit-up bar, private restroom and a spa area. The journey is not exclusive to Anantara guests and is open to all adventurers who want to travel deeper and see more than what lies on the surface. The Vietage experience starts from USD 400 per person.

For more information, please visit www.thevietagetrain.com.

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Editor’s Notes:

Anantara is a luxury hospitality brand for modern travellers, connecting them to genuine places, people and storiesthrough personal experiences, and providing heartfelt hospitality in the world’s most excitingdestinations. The collection of distinct, thoughtfully designed luxury hotels and resorts provides a window through which to journey into invigorating new territory, curating personal travel experiences.

From cosmopolitan cities to desert sands to lush islands, Anantara connects travellers to the indigenous, grounds them in authentic luxury, and hosts them with passionate expertise. The portfolio currently boasts over 40 stunning hotels and resorts located in Thailand, Maldives, Indonesia, Vietnam, China, Cambodia, Malaysia, Sri Lanka, Mauritius, Seychelles, Mozambique, Zambia, UAE, Qatar, Oman, Tunisia, Portugal, Spain, Hungary, Italy and The Netherlands, with a pipeline of future properties across Asia, the Middle East and Europe.

For more information on Anantara Hotels, Resorts & Spas, please visit www.anantara.com. Follow us on Facebook: www.facebook.com/anantara; Twitter and Instagram: @anantara_hotels

About Minor Hotels

Minor Hotels is a global leader in the hospitality industry with over 560 hotels, resorts and branded residences across 58 countries. The group crafts innovative and insightful experiences through its eight hotel brands – Anantara, Avani, Elewana Collection, NH, NH Collection, nhow, Oaks and Tivoli – and a diverse portfolio of restaurants and bars, travel experiences and spa and wellness brands. With over four decades of expertise, Minor Hotels builds stronger brands, fosters lasting partnerships, and drives business success by always focusing on what matters most to our guests, team members and partners.

Minor Hotels is a proud member of the Global Hotel Alliance (GHA) and recognises its guests through one unified loyalty programme, Minor DISCOVERY, part of GHA DISCOVERY.

Discover our world at minorhotels.com and connect with Minor Hotels on Facebook, Instagram, LinkedIn, and YouTube.

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