Avani Hotels & Resorts, the upscale lifestyle brand of Minor Hotels, continues its European expansion with the launch of Avani Museum Quarter Amsterdam. Housed in a refurbished mid-century building in the heart of the city’s museum district, the 163-room canal-side property offers a relaxed stay for both business and leisure travellers, as well as access to some of Amsterdam’s most unique experiences through a series of innovative partnerships.
The hotel’s design is inspired by Stedelijk Museum’s expansive collection, blending the avant-garde and the traditional to create modern, inviting interiors. Brick, a prominent material in Amsterdam, adds a touch of the city’s architectural identity to the gleaming glass façade. Inside, clean lines and practical furniture pay homage to functionalism and rationalism, while mirrors and polished surfaces echo the city's tranquil canals. The geometric patterns and block colours of the carpets, tiles and soft furnishings are inspired by the works of renowned 20th century artists, including Piet Mondrian, Anni Albers, Gunta Stolzl and Sophie Taeuber, completing the artistic fusion within the design.
Avani’s spacious guest rooms and suites are inspired by the 1960s, with warm hues of terracotta, mustard yellow and deep browns, referencing the muted tones of Amsterdam. Spread over seven floors, some with panoramic windows, they come with modern comforts and amenities. After exploring the city’s sights or a day of meetings, guests can kick back with Chromecast TV, practice asanas on in-room yoga mats or drift off to a podcast with high-quality Bluetooth speakers. Drinks and bites are available 24/7 and include healthy, fresh and satisfying options, while the around-the-clock AvaniFit gym comes equipped with cardio machines for a quality workout. For outdoor exercise, Vondelpark is conveniently nearby, offering excellent routes for a run or walk.
On the hotel’s ground level, an airy lobby lounge opens into The Pantry, Avani’s grab-and-go dining concept. In the morning, the vibrant space serves up a delicious buffet breakfast of local pastries, hot dishes made à la minute, healthy snacks, vegan bites and smoothies. During warmer months, guests can enjoy the outdoor terrace overlooking a leafy interior courtyard and indulge in local bites and sweet treats.
Avani Museum Quarter Amsterdam has partnered with the city’s movers and shakers to curate tours that showcase Amsterdam’s playful side. Created in partnership with influencer and founder of Girls Who Magazine, the dynamic Street Art Tour invites guests to explore Amsterdam’s scenic neighbourhoods while hunting for street art, map in hand. In summer months, wellness minded guests can paddle through the city’s canals with Canal SUP, stopping to refuel with pizza and craft beer before cooling off at a local swim spot. Avani guests can experience the latest in wellness trends with THIS.IS.EDEN. Founded in Amsterdam, they combine dance with meditation, set to an electro soundtrack that is delivered through individual headsets in a “silent disco-style” setup. Held outdoors in Amsterdam's picturesque parks, on rooftop terraces or inside clubs, these sessions allow guests to shift focus from the mind to the body through dynamic movement techniques.
Avani Museum Quarter Amsterdam is just steps away from some of the city's most renowned cultural landmarks: Rijksmuseum, showcasing Dutch art and history; the Van Gogh Museum; and the Stedelijk Museum, known for its avant-garde art and inspiring design collection. Guests can access the bustling PC Hooftstraat shopping street and the vibrant De Pijp neighbourhood, both a five-minute walk away. Amsterdam Central Station is easily reachable within ten minutes by taxi and for business travellers, the RAI Exhibition and Convention Centre is a 25-minute walk.
Opening rates start from €195 per room, per night based on two people sharing, including breakfast. For more information and to book, please visit avanihotels.com, email museumquarter@avani-hotels.com or call +31 20 573 8200.
Avani Hotels & Resorts, part of Minor Hotels, was launched in 2011 and designed for the millennial-minded traveller whose priorities are style, value and comfort. The brand is an upbeat and contemporary hotel concept that delivers the perfect balance, with a focus on good sleep, designed social spaces, locally inspired sustenance and friendly service. Avani welcomes guests to over 35 hotels located in Asia, Australia, the Indian Ocean, the Middle East, Africa and Europe, with an exciting pipeline of properties to come.
To learn more about Avani Hotels, visit www.avanihotels.com. Follow Avani on Instagram, Facebook, TikTok and YouTubeand engage with #AvaniHotels
About Minor Hotels
Minor Hotels is a global leader in the hospitality industry with over 560 hotels, resorts and branded residences across 58 countries. The group crafts innovative and insightful experiences through its eight hotel brands – Anantara, Avani, Elewana Collection, NH, NH Collection, nhow, Oaks and Tivoli – and a diverse portfolio of restaurants and bars, travel experiences and spa and wellness brands. With over four decades of expertise, Minor Hotels builds stronger brands, fosters lasting partnerships, and drives business success by always focusing on what matters most to our guests, team members and partners.
Minor Hotels is a proud member of the Global Hotel Alliance (GHA) and recognises its guests through one unified loyalty programme, Minor DISCOVERY, part of GHA DISCOVERY.
Discover our world at minorhotels.com and connect with Minor Hotels on Facebook, Instagram, LinkedIn, and YouTube.
Contact details
-
- Elisa Grimaldi
- Director of PR & Communications – Avani Hotels & Resorts
- egrimaldi@minor.com
- +66 (0) 65 350 7365
Related topics
Related news
Connect to the Stories of Sri Lanka with Enriching Travel Experiences from Minor Hotels
Starting from the bustling capital of Colombo then off to Kalutara, Bentota and finishing in the beach haven of Tangalle, find the rhythm of local life and culture in Sri Lanka.
Avani’s UNESCO World Heritage Adventure: Seamlessly Connecting Siem Reap and Luang Prabang
Avani launches a new package linking Siem Reap, Cambodia, and Luang Prabang, Laos. With 2025 marking Luang Prabang’s 30th anniversary as a UNESCO site, it’s the perfect time to explore these cultur...
Score Big at Michael Owen's Football Camp at Avani+ Fares Maldives Resort This October
Join football legend Michael Owen at Avani+ Fares Maldives Resort for a fun kids' football camp from 20-23 Oct 2025.
Avani’s New ‘Suite Escapes’ Collection Spotlights Stylish, Affordable Multi-Room Villas, Suites and Residences
Avani's collection offers affordable multi-room retreats in Asia and the Indian Ocean, with stunning views, private pools, and designer interiors for families and groups.
Eat Like a Local: Avani Khon Kaen Serves Up Exclusive Dining Deals
Explore Khon Kaen's diverse flavors with Avani Khon Kaen's dining programme, from Michelin-recognized spots to vibrant local favorites.